February 22nd, 2011 by John
The London Underground is enormous. And, what?s more, it?s going to get pretty cramped by the time the Olympic Games roll around in 2012. A Chinese telecoms firm called Huawei has planned ahead, and has offered to provide a network across the Underground so commuters can enjoy some more mobile time when they travel.
Except that that?s not what Britons want, according to a poll conducted by the folks over at GoodMobilePhones.co.uk. Their research shows that a staggering three quarters of the British public are opposed to the Tube becoming mobile-friendly, citing annoyance more than anything! Due to the cramped nature of the Underground, those questioned said they don?t want to hear ringtones or people?s conversations, and were worried about the safety implications of having their mobile phone on show in such a public area.
Which must be something of a kick in the teeth to mobile operators, who would love nothing more than to have customers sit on the Underground and use up more of their minutes! The amount of people who pass through the Underground on a daily basis, and the volume of those people who have access to a mobile phone could make this an incredibly lucrative area.
Mobile browsing is a medium that?s on the verge of explosion, and many companies are optimising their web presence to include sites and applications so as mobile searchers can access their business on the go. Again ? especially for those businesses in the London area ? wouldn?t it be fantastic if people could take a seat on the Tube and browse their website?
Opinion?s divided though, and we?re still waiting for an official stance on what the mobile plan will be during 2012. For those who have spent a lot of time on a search engine optimisation campaign around London, and have invested a lot of time and money into mobile SEO, they?ll be waiting with bated breath?
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